It’s important to remember that, in addition to smart displays and smart speakers, the whole “smart” industry now includes smartphones, tablets, TVs, car gadgets, as well as fridges and toilets. Senior Analyst Paul Erickson commented, “These devices are becoming dominant devices for entertainment and smart home control and a standard integration of any connected home or connected entertainment strategy as consumers continue to expect voice controls in connected products.” Parks Associates reported that despite the global pandemic, 50% of broadband households are set to own smart speakers and smart displays by the end of 2021. Nearly seven years on, and smart speakers have proved to be game-changing when it comes to home management and music listening habits. Techcrunch famously commented, “The whole thing is a tad baffling, but also intriguing in that it’s fairly unique among major tech company product introductions.”. The tech industry and consumers alike were baffled. In November 2014, Amazon unleashed its very first smart speaker – the Echo speaker equipped with Alexa assistant.
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